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Wednesday, 8 September 2010

Mobilisation and Consolidation

For many years now, probably since around the late ‘90s, IT and Telecoms gurus have been telling us that the whole world will be using voice over IP (VOIP) imminently or that ISPs will be giving away bandwidth free or that the mobile phone/PDA/device in your pocket will do everything your PC or TV does now.

Wait, what ? One of those statements is pretty much almost true already; clearly the latter one ! As content moves out into the cloud, rather than being stored locally (eg BBC iPlayer, who records BBC programmes anymore ?), the most important things in the chain are now the environment the data is kept in and the means of getting it to the phone/PDA. This is where CWCS Managed Hosting come in…

Sure, we already kind of mentioned this in our recent blog but its subtly different with regard to how the market is in a massive state of flux. A couple years ago when the fledgling iPhone came out, all of a sudden the mobile network operators around the world were swamped but of course the end-user experience was that they couldn’t get satisfactory or usable access to the content they were trying to access, so their perception was that it was all just hype and not really that good.

The point of this is that managed hosting (like us) or colocation hosting companies have to be sure that their part of the equation is absolutely perfect; that their network is bullet-proof, reliable and super fast else their customers perception will be that their overall service isn’t that good. That’s why its important to choose specialist companies who control their own service environments, rather than ones who try to be everything to everyone and make unsubstantiated claims about their performance to cover this up.

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