Over the last few days, we’ve been contacting some of our virtual server customers as we have some new budget dedicated servers in stock, which brings a dedicated server within the price range of customers who could only previously justify the reduced cost associated with a virtual server. The response has been overwhelming, with so many choosing to move up to having their own dedicated server in our data centre.

What was more satisfying is that several customers who had virtual servers with us and maybe another one with another managed hosting company have used the opportunity to rationalise their hosting into one place, which has saved them money and given them better performance and more control of their environment.

As we prepare to launch our cloud hosting service, we similarly expect a lot of virtual server customers to move to that platform, where they have more significant cost restraints, as a dedicated server is always clearly the best option.